BabyBrains

Neuroscience backed App to help grow healthy little brains

BabyBrains is an “international multi-disciplinary community of neuroscientists, psychologists, midwives, perinatal professionals, students, and individuals passionate about beneficial, simple tools for supporting parents.” Their groundbreaking research aims to support parents with tools to aid their baby's brain development in the earliest years of life. 

40,000+
Followers worldwide

We helped them as they embarked on a mission to revamp their once-stagnant app into a vibrant platform that captivates users' attention daily. The journey began with Cecilia and Silvia, passionate about breathing new life into their outdated app. This continued with our team rebranding the app, giving it an identity that represented where it was going, not only where it had come from. Teaming up, we embarked on a collaborative effort to reimagine the user experience. Together, we sketched dynamic wireframes, ensuring that the app's yearly content plan was not only crystal clear but also engaging for users, inviting them onto this journey as they helped their babies to develop. 

Polly and our design team started by updating the colour palette. We wanted to compliment the gentle nature of the app whilst staying in line with the iconography that identified BabyBrains in the past. 

Danish and James led the development team. They harnessed the power of the React Native framework. Using this framework we brought the app to life, prioritising user-friendliness above all else. We used colour to indicate the user's journey, and give clear indications of progress and achievements.

The BabyBrains app not only helps parents who are seeking tools for aiding their children's cognitive development but also seeks to utilise modern technology in reaching a global audience (The app is available in three languages; English, French and Italian). We’re thrilled about this app! If you’re a new parent (or know someone who is), dive in and discover all the ways it can support you! You can download the app via the Google Play Store or Apple IOS App Store

More work
Start your journey with us
Send us a message